Online Marketplaces

Top 5 Online Marketplaces in 2022

Amazon and eBay are two of the largest online marketplaces, each attracting over 5 billion monthly visits. Alibaba and Ali Express follow. Each is ranked seventh in their respective regions. Mercado Libre, the seventh largest online marketplace in Latin America, is another rising star. If these companies don’t stop growing, the next few years should be exciting for all of us.

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Marketplaces offer sellers a variety of benefits, such as massive numbers of potential customers, fast launch times, and streamlined processes. They also help businesses cut down on expenses, such as advertising and marketing. In addition, many marketplaces offer features like storage and branding services.

One of the largest marketplaces is eBay. The company operates in over two dozen countries and serves over 180 million buyers worldwide. The company also offers a variety of subscriptions and listing templates to help sellers sell their wares more efficiently. The company’s growth has made it one of the world’s largest online marketplaces, with sales accounting for almost 50% of all e-commerce in the US.

Another top ecommerce site is Otto, which was founded by the delivery service Hermes. While the company started out in mail order, it now sells a variety of products, including digital goods. Its online revenue in February 2021 was 10 billion euros, up 23% from February of last year. Around 22% of the company’s online sales were in Germany. Otto also operates a German-speaking online marketplace called Yatego, which ranks among the top German-language online marketplaces. It has a total of 7,700 dealers.

The number of online marketplaces continues to grow. Amazon and eBay have more than 300 million monthly users, and both offer different selling options, including FBA, fulfillment centers, and direct site sales. These online marketplaces provide sellers with lower costs, streamlined processes, and powerful built-in tools. They can also provide a host of storage services.


Amazon has been gaining in popularity in the past few years, and is currently one of the largest online marketplaces in the world. It has a very powerful shipping system and a consistent shopping experience for its customers. It also is the second most popular search engine in the world, with almost 38% of product searches taking place on the site. It is also one of the most visited websites in the world, receiving more visits per month than the entire populations of North and South America and Africa combined.

According to a new study by Jungle Scout, over 64 percent of shoppers visit Amazon via a desktop computer, and only 16.6% use the mobile version. Additionally, according to the study, nearly half of Amazon shoppers read product reviews before making a purchase. Furthermore, these shoppers are more likely to spend more than $50 on a single purchase.

Another reason why Amazon is one of the top online marketplaces is that it offers a wide range of products. This allows it to expand into new markets and appeal to an increasingly diverse set of consumers. The convenience of returning products and the speed of shopping are also among the other factors that attract many buyers.

Amazon’s growth is accelerating at a rapid pace. In 2022, it is projected to account for nearly $2 of every dollar spent online in the US, and it will make up 39 percent of all retail eCommerce sales in the US. That’s five times more than Walmart. In addition, Amazon’s net sales and profits will increase by a staggering 22% in 2021.


Alibaba is one of the top online marketplaces in the world, with a massive volume of traffic. The company offers a wide variety of products from hundreds of millions of listings. It also offers a variety of payment options, including fixed-price sales and mobile payments. Its online payment platform, Alipay, is one of the most popular in China. Alibaba plans to expand its mobile payment options to more retail businesses abroad.

In 2020, Alibaba will have over 480 billion Yuan in market capitalization. Unlike Amazon, Alibaba has a different approach to attracting and retaining customers. Both companies are vying for a larger market share. Analysts expect China’s retail market to increase by double digits by 2021. While China’s retail market has declined by 3.9% year-over-year (YoY), experts expect the company to rebound. In 2021, Alibaba’s AliExpress site will generate over 60% of its own traffic.

Amazon and eBay have become the most popular marketplaces in Europe. Both have strong infrastructures and diverse cultures. Amazon is the most popular marketplace in the UK, while eBay ranks second. Amazon has over 300 million users and 100 million Amazon Prime members. These marketplaces are the best-known in the world.

Developing countries face challenges in eCommerce. Slow internet access and poor credit card adoption are two of the main challenges. Despite these challenges, eCommerce is booming in many regions. In Asia, the fastest-growing online marketplaces are in India, Southeast Asia, and Russia. The Middle East is also rapidly growing and has attracted interest from European online sellers. The region’s close proximity makes it an attractive destination for online sellers.

The number of third-party marketplaces has increased by 500 percent since 2007. The category of third-party online sales will grow at an average of 11% CAGR between 2022 and 2027, according to Edge by Ascential.

Ali Express

Alibaba and AliExpress are online marketplaces in China. The experience of using the marketplaces varies depending on the individual seller. Both platforms allow businesses to work directly with suppliers to sell their goods. Both websites have help centers and community forums, as well as areas to file formal disputes and complaints. Customers will be able to contact suppliers through email or live chat.

The first step in starting an eCommerce business with AliExpress is to find a supplier. If you have a product in mind, you can start by emailing them and requesting a quote. Alternatively, you can use a dropshipping tool, such as DSers, to search for a supplier. Using a tool like this can help you choose products with a high margin.

While Alibaba does not claim to be the world’s largest eCommerce platform, it is already drawing a respectable amount of traffic each month. In terms of users, AliExpress has around 150 million active users. The company operates in over 220 countries and 18 languages. It also reports that 60 percent of referral traffic is from YouTube.

Among the benefits of using AliExpress for eCommerce is the wide variety of products and services. AliExpress also offers dropshipping, which means the supplier ships the product directly to the customer. This means that the seller does not have to worry about packaging, shipping, and storing the products themselves. This allows them to focus on building their brand and making sales.

Once an order has been shipped, the customer is notified via email. This allows time to provide feedback and encourage the supplier to resolve any problems. AliExpress has a buyer protection program that favors buyers over sellers. If a seller doesn’t refund an item, the customer can file a chargeback through their credit card.


EBay has recently released a new feature called Managed Delivery, which will make fulfilling orders easier for online marketplace sellers. The number of active eBay buyers and sellers will reach 142 million in the first quarter of 2022, a drop from the 162 million recorded in the same quarter last year. The top 5 countries that sell the most products on eBay are Germany, Canada, the United States, the United Kingdom, and Australia.

Ebay is a well-established global marketplace and a leader in the UK and US, generating more than 1.2 billion visits per month. Amazon, on the other hand, is the most popular in the US with 300 million monthly visitors and over 100 million Amazon Prime members. The online marketplaces have a large user base and are rapidly expanding.

Despite the growing competition, there are several advantages to selling on marketplaces. Marketplaces are the best digital marketing channels for brands and businesses. Whether you sell on eBay, Amazon, or Etsy, finding the right marketplace is critical for your business’s success.

Ebay offers a variety of benefits for third-party sellers. These include advertising opportunities, testing grounds for new products, and the ability to sell internationally. The best sellers thrive on eBay. They often specialize in niche items, or sell seasonal trends. They charge anywhere from five to 20 percent of their revenue to cover their fees.

In terms of revenue, eBay will be worth more than $8 billion by 2022, making it one of the world’s most popular online marketplaces. While Amazon has become the top destination for many consumers, eBay is a great option for anyone who wants to sell a specific product or service. A niche that has proven popular is clothing, shoes, and accessories.

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